Professional development, learning how to deliver Sport Education Assignment

Proficient turn of events, figuring out how to convey Sport Education model - Assignment Example This investigation audits all noteworthy writing that is accessible in this field of expert advancement through games training. The need to comprehend the effect of sports instruction on understudies is deficient without an exhaustive comprehension of how the training is given to understudies in any case. In an investigation to comprehend showing forms, Curtner-Smith et al (2008), ran a test overview by talking six American and four British novice level instructors of sports training. The paper is named, â€Å"Influence of word related socialization on starting teachers’ translation and conveyance of game education†. The hypothetical structure used to decide the game-plan in the exploratory examination was the procedure of educators taking part in sports training at the beginner’s level and afterward developing to become senior level teachers in at least one games. To graph the excursion of an instructor as he accepts his position as a games training supplier truly over PETE developer, the various inquiries posed during the meeting depended on three unique periods of expert socialization which were cultural assimilation, proficient socialization and hierarchical socialization. The outcomes discovered depended on all the here elements and would be considered impacted by hierarchical variables. The instructors were given individual space and talked with individually. Singular sentiments were noted down and the information was gathered from their remarks, answers and perceptions. The methodology utilized in the examination included steady correlation and logical acceptance. Most inquiries that were posed in the study were coordinated towards evaluating the degree of word related socialization and method of instructing of sports training to understudies, which these educators embraced. It was discovered that sports instruction was conferred to understudies in one of the three structures, in particular, watered down adaptation, cafeteria style and full form. The decision of educating mode

Is aggression in man Adaptive Essay Example | Topics and Well Written Essays - 1000 words

Is hostility in man Adaptive - Essay Example After detecting them, they are refined through inner alterations realized by learning and hormonal changes. Hostility at that point is really an activity driven by a modified arrangement of concoction reactions inside the body that readies a creature to the genuine or looming danger. There are eight types of animosity as indicated by E.O. Wilson. Regional, strength, sexual, parental disciplinary, weaning, moralistic, ruthless, and against savage animosity, are systems by which creatures improve their readiness for endurance and multiplication (1980, p.118). For instance, by exhibiting regional animosity, a creature will secure his both territory and his family. These customized natural reactions to different ecological dangers bear significant levels of heritability, as indicated by the investigates made by E.O. Wilson, which develops its hereditary nature and gives confirmation that forceful conduct is versatile. Moreover, a few species' forceful practices are specific, generalized and exceptionally unsurprising (1980, p.122). This further approves animosity's versatile nature. People face similar types of animosity and, essentially carry on forcefully as those of creatures. A human dad is likewise defensive on his home a similar route as a lion is to his domain. He can get savage to a point that he would slaughter somebody in the event that he observes a criminal taking properties in his home. This is one a battle or flight reaction of people to unfavorable conditions. People are additionally vigilant about the outer ecological possibilities, for example, experiences outside the gathering, food, swarming, occasional change (Wilson 1980, 122-123). Wilson gave a similarity between an examination of stuffed of felines and rodents to that of individuals in focus and detainees of-war camps wherein packing caused both referenced creatures and people to carry on forcefully to one another during extraordinary conditions (1997, p.127). While encountering upsetting and undermining conditions, people and creatures share similar responses. People additionally have the inner instruments as that of creatures that outcomes to forceful conduct. Both have the capacities to hold past encounters in their minds. Despite the fact that there are contrasts in the impacts of hormonal discharges for various creatures, explicitly vertebrates (as in the various responses of estrogen to various species) hormones are as yet liable for the animosity of the two creatures and people. A genuine case of this is epinephrine, a hormone that triggers the battle or-flight reaction in people. Also, the two methods of rivalry propose that creatures have concocted various approaches to pick up preferred position of others. While direct animosity, being the primary mode, can achieve this objective, a few species executes a few different ways to commonly shock one another. A few types of ants utilize authoritative methods so as to win the opposition (Wilson, 1980). People have typically been participating in rivalry both by direct hostility and by shared aversion. A large number of our exercises are serious in nature and members in this utilization animosity in a profitable method to command their adversaries. In any case, however people experience similar data sources that causes hostility and offer the equivalent inner mechani

The Role Of A Teacher

The Role Of A Teacher While you guys are waiting for decisions to be released, heres a topic that I think is worthy of discussion. Normally I dont enter this sort of territory with my blog, but I think its directly relevant to your age group and the journey towards college. As you guys are among the smartest and most thoughtful high school students in the world, Im really interested in what you have to say about this. Im referring to the story about the teacher in Colorado who was suspended for his remarks in the classroom. No doubt youve heard about it, as it is getting a lot of press heres one of many examples. By asking you for your opinions on this I am taking a risk, because this thread CANT devolve into a left versus right political debate. Its just not appropriate for an MIT admissions blog, and Id have to pull it if that happened. Its not that Im not interested in your political views; this just isnt the right forum in which to discuss them. So what Im asking you to discuss is not in regards to the political substance of the teachers comments. Rather, Im curious to know what you think about his actions in terms of educating his students. Was the manner in which he got his class fired up appropriate? Do you think he was successful in helping his students to come to their own conclusions? Do you think he was trying to influence them with his own agenda or simply trying to get them thinking? Again, this teacher was clearly left-leaning but could just as easily have been right-leaning. Therefore this is not a question of politics. Its a discussion about teaching and whats appropriate in the classroom. The thing that made me angriest about this whole thing was that I kept hearing over and over again throughout the medias coverage of this that 16-year-olds are so impressionable that we have to protect them from things like this. Excuse me? Granted its been a few years since I was 16, but I think 16-year-olds are perfectly capable of thinking for themselves and coming to their own conclusions. In that light, your words will speak loudest of all, so lets hear them.

Understanding Learning Theories And Learning Styles Essay

Human Resources Development Table of Contents Table of Contents 2 Introduction 3 Task-1 Understanding learning theories and learning styles 3 1.1 Comparison between different learning styles 3 1.2 The role of the learning curve and the importance of transferring learning to the workplace 5 1.3 The contribution of learning styles and theories when planning and designing a learning 7 Task-2 Being able to plan and design training and development 8 2.1 Comparison of the training needs for staff at different levels of Tesco Company 8 2.2 The advantages and disadvantages of training methods used in Tesco Company 9 2.3 Using a systematic approach to plan training and development for a training event at Tesco Company 11 Task-3 Being able to evaluate a training program 12 3.1 Preparing an evaluation using suitable techniques 12 3.2 Evaluation of the training event 13 3.3 Review of the success of the evaluation methods used 13 Task-4 Understanding government-led skills development initiatives 14 4.1 The role of government in training, development and lifelong learning 14 4.2 The impacts of development of the competency movement on the public and private sectors 15 4.3 Contributions of contemporary training initiatives introduced by the UK government to human resources development for Tesco Company 15 Conclusion 16 References 17 Introduction Tesco Company is UK based company which is a reputed company in the market. 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Explain How to Support Effective Communication Within Own...

Unit | Learning outcome(s) | Assessment criteria | Questions | 501 | 1 | 1.2 | Explain how to support effective communication within own job role | AnswersWithin my job role as a Social Work Assistant for Older People it is important to have good communication skills to develop positive relationships and share information with people using services. I also need to be able to communicate well with client’s families, carers, colleagues and other professionals. I use several different forms of communication within my job role.Interpersonal skills are those skills that enable me to interact with another person, allowing me to communicate successfully with them. Good communication skills are vital for working in Health amp; Social Care†¦show more content†¦Informal communication:Informal communication (often used between people who know each other well, like friends or family) is more likely to start with ‘Hi, how are you?’ and allows for more variety accor ding to the area someone lives in. For e.g. in some places it is common for people to call other people ‘love’ even if they have only just met them. People usually communicate more informally with friends, including those they work closely with on a day to day basis. | Unit | Learning outcome(s) | Assessment criteria | Questions | 501 | 1 | 1.3 | Analyse the barriers and challenges to communication within own job role | AnswersSome things stop communication being as effective as it could be. There are communication barriers within a health amp; social care environment and it is important to understand them so you can overcome them. 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Role of Advertisement and Sales Promotion in ELP Free Essays

Introduction Two important features using by the company are advertisement and sales to promote product and sale. But both of the features are differ in their way. The form of mass media communication is advertising which is directed towards influencing the end consumer. We will write a custom essay sample on Role of Advertisement and Sales Promotion in ELP: or any similar topic only for you Order Now Whereas, on the other hand, promotion and sales deal with the mass communication directly towards influencing and informing the distribution channel. For the promotion of product both, advertisement and sales are important. For the survival of company in the market, both of these factors are enable the firm to face the competition and to create unique position in the global market with their rivals. Advertisement and sale are useful in the launch and introduction of any new products and to promote the brand. The overhead expenses can be reducing by increasing in the production and these two factors sale and advertising lead to increase in production. But the disadvantage of promotion and advertising is it involves a huge wasteful expenditure. Promotion of any product and advertising of the product are very costly methods and do not have any guarantee that it helps in increase the demand and increase the selling ratio of the production. Some time people are ignoring the advertisement or most of the time advertising are escapes the attention of the people. ADVERTISING: by proper advertisement company can attract people to buy its product by giving such attention like; description uses, source of its availibity, price and its superiority over other brands. Advertising is an art to familiarize market, public and society with the product. Advertising is a paid form of commitment not only merely propaganda. According to Dr. Stanton â€Å"Advertising consists of all the activities involved in presenting to a group, a non-personal, oral or visual, openly sponsored message regarding a product or services, or idea† MAIN OBJECTIVES OF ADVERTISING: 1) To create a demand for new products by explaining its utility 2) To announce a new product or service 3) To increase its sales by attracting new customers 4) To create brand preferences 5) To expand the market for new buyers 6) To assist the salesmen in their selling efforts 7) To warn the public against imitation of the product of the firm 8) To prepare ground for new products 9) Barring new entrance 10) To make special offers through sales promotion 13) To neutralize competitors advertising 15) To enhance goodwill of the firm Reference: Sales Management, Dr. M. M. Verma and R. K. Aggarwal, Forward Publishing Company, New Delhi. Human anatomy and physiology, Dr. T. P. Gandi, Dr. R. K. Goyal, B. S. Shah Prakashan, Ahmedabad. 3) Dehrawal.s Role of Advertisement and Sales Promotion in Pharmaceutical Marketing: A Review 14-8-2006 http://www.pharmainfo.net http://www.pharmainfo.net/reviews/role-advertisement-and-sales-promotion-pharmaceutical-marketing-review How to cite Role of Advertisement and Sales Promotion in ELP:, Essay examples

Twelfth Night Essays (905 words) - Cross-dressing In Literature

Twelfth Night In Shakespeare's "Twelfth Night", it is obvious that the oscillation of attitude, in the dual role played by the character of Viola/Cesario, gives her a better understanding of both sexes. It allows her to encompass a better discernment of the sentiments of the Duke, Orsino. Near the onset of the play, when Viola is assuming her male identity, she fashions an alternate self, giving her two masks. She takes on the "Cesario" identity in order to achieve more freedom in society. This is evident when, as Cesario, Orsino readily accepts her; while, as Viola, he may not have. Thus, the customary societal outlook on gender is portrayed. She now has the difficult task of deciding which mask to wear as she alternates between her two identities, both in emotion and in character. Orsino sees Cesario much like himself as a youth. For that reason, he has a tendency to be more willing to share his troubles and sorrows with him/her. To Orsino, Cesario is somewhat of a companion with whom to share and to teach. Thus, Viola grows in her male disguise to gain a better understanding of Orsino's inner self, not the self that he shows to the public, but rather his undisclosed self, shared only with an intimate cohort. In the course, however, she grows to love him, while he seems to be in love with "love itself." His entire world is overflowing with love, but he foresees a potential turning point; apparent when he says, "If music be the food of love, play on; give me excess of it, that, surfeiting, the appetite may sicken, and so die." From this quote, the reader perceives Orsino's realization that he is caught up in "love", as well as his desire for this hunger of love to somehow diminish. A variety of "fools" enhance the comical appeal of this play. Maria, Olivia's companion, is one such "fool." She is enthusiastic in playing pranks on others. She employs Feste, Sir Andrew, and Sir Toby to carry out her tomfoolery, while she remains quiet and unsuspected. Much of the humor in this play revolves around Maria's pranks. They are bleak and vindictive, using love and power (status of Olivia) to seize Malvolio, who is ".... sick of self Love." In this particular prank, Maria forges Olivia's handwriting in a letter convincing Malvolio that Olivia is in love with him. This scheme works entirely. Malvolio's greed for power is the actual basis for his being locked up and accused of being a "madman." Maria and her collaborators recognize his desire for power, and consequently act upon it. Sir Toby Belch, Olivia's uncle as well as another "fool" in this play, is always ready and willing to assist in any game of make-believe. He constantly attempts to convince Sir Andrew Aguecheek that he has a chance of winning the love of Olivia. He, at one point, sets up an altercation between Cesario and Sir Andrew, convincing both parties that the other desires this. He, as well as his friend Sir Andrew Aguecheek, seems to take to drinking a bit too much for their own good. Their evening of joyous drunken singing can actually be blamed for the fake-letter proposal. Malvolio, quite rudely, attempts to end their joyous celebration stating, "My masters, are you mad? Or what are you? Have you no wit, manners, nor honesty, but to gabble like tinkers at this time of night?" This killjoy speech induces its recipients to swear revenge upon him. Feste, the clown, plays the role of the "comic truth speaker." Although he makes no real philosophical remarks in the play, he seems to be wisest among the bunch. Viola interprets this by saying, "This fellow's wise enough to play the fool." Since this somehow licenses him to be a fool, Feste takes to speaking the truth on all matters. Much humor lies in his truthfulness. An example of this is when he proves Olivia to be a true "fool" by asking her what she was mourning about. The point Feste makes is that Olivia is a "fool" to mourn for a person whose soul is in heaven. Adding to the wit of this play, Feste dresses up as Sir Topaz, the curate, and pays a visit to the imprisoned Malvolio. There, he uses his wit to exploit Malvolio, calling him a "lunatic" and "satan." All the while, Malvolio is completely unaware of who he is actually talking to. Comical is the fact that Olivia, unknowingly, falls in love with another woman. There is such

The Roanoke, Jamestown, and Plymouth Colonies essays

The Roanoke, Jamestown, and Plymouth Colonies essays In the 16th century France, Spain, Portugal, and other European countries sent out explorers to establish settlements and explore for goods to take back for their country. England starting to see their enemies grow stronger with goods such as gold ore, lumber, and slaves. To start bringing more wealth and power to England, Queen Elizabeth I started to send out expeditions to form settlement in the Americas. The first venture was the Roanoke colony later referred to as "The Lost Colony." Unfortunately, the Roanoke colony was unsuccessful, but the next two colonies (Jamestown and Plymouth) were successful although each had their problems that the colonist had to overcome. In 1576, Sir Humphrey Gilbert promoted his idea of a short passageway to China and to set up a colony in Newfoundland. The Queen of England, Queen Elizabeth I, agreed with his idea. She gave Sir Gilbert exclusive rights to proceed with his plan. After his death Walter Raleigh, his half-brother, was also giving a patent for the same idea. The colony of Roanoke was supposed to be a colony where the English could attack the Spanish shipping, hunt for good, and convert the Indians to Protestant Christianity. All attempts failed. The relations with the Indians were hostile. The supplies were running low and the backup support never arrived. There was a low morale in the troops so when Francis Drake arrived in 1586 he took the soldiers back to England. John White led a third English venture to the Roanoke islands in 1587. Again the colony struggled with the food and supply as well as with the Indians. The settlers agreed to send White back to England for some supplies and to leave a mess age for him if they moved. Whites trip back to Roanoke was delayed by the warfare between Spain and England. When he returned to Roanoke in 1590 he found the site deserted. He found a word carved on a post that said Croatoan, a nearby Indian tribe. No one knows what really happened the s...

My Sisters Keeper Book Club Discussion Questions

My Sister's Keeper Book Club Discussion Questions My Sisters Keeper by Jodi Picoult presents a lot of questions for book clubs to discuss. These book club discussion questions on My Sisters Keeper will allow your book club to delve into the issues Picoult raises about family, science and doing the right thing in a hard situation. Book Club Discussion Questions  for My Sisters Keeper Spoiler warning: These book club discussion questions reveal important details about My Sisters Keeper by Jodi Picoult. (Finish the book before reading on!) Reread the prologue to My Sisters Keeper. Who is speaking? Is that who you thought was speaking the first time you read it?My Sisters Keeper is told from many different viewpoints. Why do you think Jodi Picoult wrote it this way? How did hearing from each character change your opinions of them and of the situation?Do you think Sara is a good mother? Do you sympathize with her? How does her martyrdom affect the rest of the family?Discuss the consequences of the trial other than the ruling. In what ways does it force people to deal with issues in their relationships? Sara and Brian? Anna and her parents? Julia and Campbell?Why does Jesse burn things? Is Jesse the opposite of his firefighter father or are they similar? In what ways?Discuss the ways each family member copes with their situation. How are each of their identities affected by Kate? How does this affect Kate?Why did Kate ask Anna to sue for medical emancipation? Was Anna right to listen to her wishes?Do you think it is ethic al to have a designer baby like Anna was? The epilogue talks about how the family moved on. How did they grieve? How did they survive? In what ways did Anna give life back to all of them, not just Kate?Rate My Sisters Keeper on a scale of 1 to 5.

Anderson V. WR Grace case study Example | Topics and Well Written Essays - 250 words

Anderson V. WR Grace - Case Study Example According to the plaintiffs, their chemicals led to sever health effects on their families and eventual death. Notably children from seven of the plaintiffs’ families contracted leukemia and died following complications from these chemicals. Additionally, a spouse of one of the plaintiffs contracted a severe myelocytic leukemia and died out of the same illness (Gerrard and Foster 657). Despite the laboratory findings in the water samples from these wells, claims of the plaintiffs that the contaminated water causes leukemia led to numerous questions: how did TCE got into the wells? Who could have been responsible? Could TCE (chemical analyzed from wells’ water) cause leukemia in children? On the other hand, were the wells supplying drinking water to the East Woburn neighborhood carried leukemia dusts? The findings revealed that dumpsites were too close to the drinking wells. Moreover, some of the chemicals used by these industries were found in the wells’ water. Thus, the chemicals caused severe health problems and eventual death to some of the plaintiffs’ families (Gerrard and Foster 654). However, the chemicals could not be blamed for the cause of leukemia. From the findings, someone was to take the responsibility of damages realized. Therefore, W.R. Grace and plaintiffs were left to settle approximately eight million US dollars despite the company denial of and wrongdoing or responsibility for the damages. Gerrard, Michael, and Sheila R. Foster.  The Law of Environmental Justice: Theories and Procedures to Address Disproportionate Risks. Chicago, Ill: American Bar Association, Section of Environment, Energy, and Resources, 2008.

A Communist Manifesto and Social Movements Essay

A Communist Manifesto and Social Movements - Essay Example Generally speaking, Marx set forth a theory in which conflict, or class struggle, was both caused and perpetuated by a division of individuals into a bourgeois group and a proletarian group. The bourgeois controlled the means of production in a capitalist system and the proletariat functioned as labor for wages. In this way, still speaking generally, the bourgeois were in possession of wealth and resources and the proletariat, wages aside were largely powerless and dispossessed. Marx refined this general model by characterizing a variety of social and economic relationships according to this framework; indeed, attempting to emphasize the pervasive nature of this bourgeoise-proletariat divide, he stated that, Freeman and slave, patrician and plebeian, lord and serf, guild-master and journeyman, in a word, oppressor and oppressed, stood in constant opposition to one another, carried on an uninterrupted, now hidden, now open fight, a fight that each time ended either in a revolutionary reconstitution of society at large, or in the common ruin of the contending classes (Marx, 1848: np). Thus, Marx viewed the social forces driving societies towards a proletarian revolution as being essentially twofold. ... an initial matter, from a historical point of view, Marx did credit the bourgeois with aiding in the downfall of the old feudal classes; on the other hand, he characterized this development as predictable and as a temporary ascension to power.

Spanish Essays Euskadi Ta Askatasuna

Spanish Essays Euskadi Ta Askatasuna The Evolution of the social support for ETA from its foundation to present day. DISCUSSION Modern-day Spain is comprised of seventeen autonomous communities, several of whom share cultural ties. However, the primary galvanizing force behind the Spanish kingdom was Catholicism, established as a state religion following the expulsion of Moorish conquerors in the late 15th century. As a result, Catholicism, not ethnicity, became the tie that bound the seventeen communities under the Spanish monarchy. Compared with the rest of the various provinces of Spain, the Basque people have little in common linguistically speaking. Like Catalunia, Pais Vasco, or Basque Country, is one of the wealthiest regions of Spain, today the point of the Spanish economic spear. It came naturally that a separatist movement would evolve; much like the Kurds of the Middle East who have strong populations in Iraq, Iran, Syria, and Turkey, the Basque people are scattered across northern Spain and southwestern France. As the separatist movement grew under the brutal dictatorship of General Francisco Fran co, a part of the Basque nationalist movement resorted to violence, manifested in 1959 with the creation of Euskadi Ta Askatasuna (ETA), a notorious terrorist group who today has claimed responsibility for the deaths of more than 800 Spaniards (West 1998, p. xxv). Viewed by some in Spain and abroad as little more than villains, ETA is also positively regarded by others for their forward views on race, religion, and socialism. The Spanish government regards ETA as a terrorist group and refuses to accede to its demands as long as attacks are carried out against the civilian population. To Spain, ETA is comprised of separatists who would advocate anarchy and chaos to achieve their goals. ETA’s violence was sporadic from its inception in 1959. ETA first â€Å"introduced its version of nationalism in 1961, when it undertook its first armed action† (Kasmir 1996, p. 97). Though unsuccessful, the Basque nationalist movement had begun stirring in Spanish political thought. Initially disregarded as a negligible movement, the Spanish government only began to pay real attention to Basque nationalism after the 1968 assassination of San Sebastian police commissioner Meliton Manzanas and traffic policeman Jose Pardines (Mansvelt 2005, p. 66). Unlike other separatist movements of the world, however, public opinion supported ETA, as Manzanas was notorious for torture. Immense local support from Basque areas prompted ETA to continue their attacks, earning the Basque cause the collective enmity of a large portion of the Spanish people. Though perceived from an international stance as a contained military operation, the prevailing Spanish fear of Basque violence is the longevity of the movement. Unlike the two Palestinian Intifadas of 1987 and 2000, the Basque movement has existed as a violent movement for more than forty years, making compromise seem impossible. In addition, the violence incurred rarely involves civilians; unlike Palestinian and Irish separatist violence, ETA attacks target political and governmental figures. In addition, 77% of ETA attacks take place within Euskadi (Mansvelt 2005, p. 177). Very rarely do ETA attacks take place in major urban hubs such as Madrid or Barcelona. Neither Spain nor the Basque nationalists are willing to accept anything less than the complete realization of their goals. Spain’s growing unemployment and waning economy cannot afford a Bas que secession, and ETA cannot bear what they perceive is glaring inequities in the Spanish political system. Though support was considered by the average Spanish citizen during ETA’s fledgling years, moral approval plummeted with the increase of ETA violence, piquing in the 1980s. Many Spaniards find it difficult to empathize with the Basque cause because of the nature of the argument for a Basque state. After all, most of the other communities speak different languages. The Spanish government feels it has made enough concessions â€Å"toward ethno regionalism† with its granting of relative autonomy among the different provinces (Mansvelt 2005, p. 176). Castilian, the official Spanish language, is spoken natively only in Madrid. Because of the linguistic diversity of the rest of Spain and the common Catholic religion, most Spaniards do not see the logic in Basque secession. ETA’s non-militant factions fight to contend this position, using â€Å"language activism† as a means of rallying support from its non-radical contingencies (Mansvelt 2005, p. 93). That ETA can utilize such unorthodox means of separation makes the Basque nationalist movement wholly unique. Unlike Ireland, which fought Britain on the pretext of religion, ETA finds itself struggling to secure the most obvious cultural differences as reasons behind secession. ETA’s lingual separation manifests itself in France as well, its â€Å"terrorist campaign [also] in pursuit of political independence for all seven Basque provinces† (West 1998, p. xv). Much like its diversified separatist logic base, ETA’s structure is multi-tiered so as to invoke all support possible. Scholars liken the organization of ETA to â€Å"other violent movements† such as the â€Å"Irish Republican Army (IRA), the Shining Path, and neo-Nazi groups† because their â€Å"combatants are usually young males† (Mansvelt 2005, p. 183). In addition, ETA features several different tiers of action, extending its appeal to all faces of society. Basque ETA volunteers participate in â€Å"several levels of personal involvement†: â€Å"the first and highest one concerns direct commitment to ETA† (Mansvelt 2005, p. 183). The most evident level o f involvement, this level includes armed militants who engage in highly organized strikes on Spanish soil. The second involves those willing to engage in rioting and gang-like violence. The third and lowest comprises those who support ETA actions by voting for Basque nationalist parties. The legal faces of ETA, political parties and means are always approached first. Violence is also dismissed in favor of â€Å"[extorting] businessmen, professionals, and other persons eligible to pay impuesto revolucionario†, or â€Å"revolutionary taxes† (Mansvelt 2005, p. 178).   Though â€Å"revolutionary taxes† used to be confined to the wealthy and privileged, ETA often functions in manners reminiscent of Il Cosa Nostra, or the Italian mob, in its extortion of small business owners and other people of average economic stature. Championing the cause of the people, therefore, has therefore turned into an organized crime syndicate, earning further spite from the Spanish majo rity, many of whom may have been erstwhile supporters of the nationalist cause. The conservative contingent of Basque country has begun to shy away from ETA’s staunch militarism on account of the association ETA has with â€Å"anti-system movements, ecologists, squatters, radical feminists,† and other movements attributed to â€Å"the ideological package of the violent organization† (Mansvelt 2005, p. 179). Though socially liberal causes typically earn the respect and sympathies of many across the world, ETA has often likened itself to other separatist movements in its violent protests. ETA’s street violence, for example, â€Å"was often inspired by the situation in Palestine and IRA-linked actions in Northern Ireland,† evidenced by the â€Å"Palestinian shawls† and â€Å"IRA provisional sweaters† worn during riots (Mansvelt 2005, p. 179). These demonstrations, while garnering support from other separatist movements, prevent the Basque movement from gaining widespread European support, especially among countries such as the United Kingdom and Serbia. ETA’s violence strikes a particularly resonant chord in its glaring successes; a Basque targeted assassination claimed the life of then-Prime Minister Luis Carrero Blanco in 1973 (Shafir 1995, p. 11). Europe could ill afford more instability on the continent, already facing the mounting ethnic tensions of the Eastern Bloc. Furthermore, the forced segregation in Basque country over non-Basque Spaniards instituted to â€Å"regain cultural and political clout as a fortress of Basque identity† prevented the integrated communities of metropolitan cities such as Berlin, Paris, London, and Rome to empathize; immigration is still a sensitive topic in many European circles (Kasmir 1996, p. 81). Israeli scholar Gershon Shafir notes the general academic disdain for violent extremism, especially unusual in a developed area such as Euskadi, whose citizens enjoy a higher standard of life than most all other Europeans. Many in the international community are wary of the Basque movement as they feel it is not just a matter of â€Å"opposition to administrative centralization but also to capitalism itself† (Shafir 1995, p. 88). American intervention is henceforth a completely forgone conclusion, as a threat to capitalism equates with a natural misalignment with the North American superp ower. The Basque nationalist movement is not only contained within Spain, however. Basque nationalists â€Å"have [instated] a European Chapter in their [programs]† in an attempt to internationalize the movement (Mansvelt 2005, p. 162). Following ETA’s example, many French Basque groups have emerged, among them an organization known as Iparretarrak who â€Å"since 1973 have used violence†, dividing the French Basque community between those who support and those who condemn violent measures (Mansvelt 2005, p. 101). Resorting to violence and spurring like-minded movements across national borders has only led to the international association of virulent nationalism with violence, particularly the Basque brand of nationalism. ETA’s manifestation in France has mirrored its Spanish counterpart, spreading street violence and polarizing the youth. Following the ETA return to violence, its legal face has been disaffected, losing credibility as a rational movement. While Basque politicians lobby fiercely for independence, ETA hampers all progress in its criminal activity. The international face ETA presents to world media is one of radicalist ideology, not desperate nationalist endeavor. Much like the oppressive Muslim countries of the Middle East, ETA has suppressed publications, the press, and airs â€Å"one-sided nationalist views on Basque TV†, casting â€Å"serious doubts on the pluralist pretensions of the nationalists and their institutions† (Mansvelt 2005, p. 162). The measures taken by ETA’s militant wings are predominantly those of intimidation, idle threats shouted by young men in the manner of Fatah and Palestinian Liberation Organization (PLO) stone throwing. However villainous they are regarded, ETA is also highly regarded among liberal circles for their liberal views and all-inclusion of a Basque state. Social support began nominally upon ETA’s founding in 1959 by other separatist movements such as those in Catalunia; once ETA began assassinating Spanish authorities in Euskadi and abroad, however, public support waned and became relegated to liberal radicals. Prior to ETA’s establishment, the Basque nationalist movement had not mobilized militarily; consequently, the Spanish people regarded the conflict as a matter of ideals, understandable, as Franco-era Spain was incredibly repressive. Franco’s repression earned ETA such sympathy that â€Å"in the waning years of the dictatorship, Basque nationalism and specifically ETA, presented the most daring challenge to Franco and as such attracted a novel degree of sympathy for the local cause which even extended to workers of non-Basque origin† (Shafir 1995, p. 115) . ETA members were constantly martyred during heightened periods of tension in the 1980s, following Franco’s death and the democratization of Spain when â€Å"high-ranking Spanish politicians and civil servants† created â€Å"Grupos Antiterroristas de Liberacion (GAL), death squads who killed, took hostage, and illegally arrested supposed ETA members† (Mansvelt 2005, p. 65). The evolving Spanish government and economy began to take on more capitalist undertones, and liberal Spanish youth began to side with the unabashedly socialist nationalism that permeated North and East Spain. In addition, the heavily unionized nature of Spain initially lent ETA moral support. Unionization and egalitarian tendencies of Basque nationalism are wholly unique, and by their nature earned the respect of immigrants and Spaniards alike. Unlike most nationalist movements, ETA’s cause is linguistically, not racially based. Basque scholars easily solved the contemporary African a nd Middle Eastern immigrant issues facing Europe. Even Algerian and Moroccan nationals could take part in the Basque movement, so long as they spoke Euskara (Basque). ETA â€Å"adopted a more accommodationist perspective toward immigrants, though one of dubious coherence (Shafir 1995, p. 4). A byproduct of the Basque attempt to disregard religion and race as inherently â€Å"Spaniard† traits, the universal albeit conditional acceptance of foreigners earned the approval of many American and British scholars. Popular support for ETA and the Basque nationalist movement is represented in ETA membership in countries such as â€Å"Algeria, Argentina, Belgium, Cape Verde, Cuba, Dominican Republic, Ecuador, Germany, Holland, Italy, Mexico, Netherlands, Panama, Sao Tome and Principe, Uruguay, and Venezuela† (ICT 2003). Unlike the majority of the heavily Catholic Spanish nation, the Basque left-wing nationalist movement sparked by ETA is accepting of other â€Å"like-minded† populations including homosexuals, feminists, and socialists. Prior to the escalation of Basque violence the Spanish working class shared the socialist sentiments of the movement, though they did not approve of secession. Socialism’s supporters rallied around the Basque cry that supplication to the Spanish government was â€Å"built in the belly of capitalism† (Kasmir 1996, p. 87). The common values of the Basque nationalist movement naturally politically aligned the ETA with Marxist elements of Europe, which called for a popular uprising among the people. A large student movement known as â€Å"las Cabras† formed, whose sole purpose was the propagandizing of Spanish civil buildings; as a student movement, the Basque nationalist struggle became one supported in higher intellectual structures, bolsteri ng its reputation as inherently more rational than the Irish separatists who were of the same race and religion as their British occupiers (Kasmir 1996, p. 97). The general international acceptance of the Basque movement despite the ETA’s violence is indicative of the many shared goals nationalist movements share. Unlike the secessionist Kashmiri movement of India that could possibly destroy Indian unity, Basque nationalism would have no such adverse affect. The world recognizes this, as do the Basques and Spaniards. Popular support stems mostly from economic sympathy; the Basque population enjoys a much higher standard of living than the average Spaniard. The feasibility of the Basque movement is another reason behind international approval; the potential Basque state may very well be as wealthy as Luxembourg if granted independence. CONCLUSION Heavily influenced by the IRA and PLO, ETA took cues from peace developments in the other organizations, attempting to secure a 1992 peace treaty with Spain in a secret Algerian summit. However, the hard line positions taken by the Spanish government prevented a peace from being reach, and the conflict continued, stopping for a brief 14-month ceasefire. The majority of the Spanish population had begun to call for an end to ETA violence by 1992, especially after Spanish immigrants to Basque country reported prejudice and hostility.   ETA is rightly perceived to the same degree as the rest of the world perceives Islamic militancy; its purpose and rationale do not appeal to many Spaniards who are unable to see the logic behind secession, especially after the post-Franco democratic governments granted cultural and relative administrative autonomy. ETA had plentiful public support in Spain and abroad from its 1959 inception to its first political killing in 1968; following its militant activity, ETA’s support system was reduced to other international separatist movements such as the Palestinian Intifada and the British bombing campaigns of the IRA. The intellectual revival of socialism in Europe in the 1970s then garnered the support of the world’s students, especially given the context of Basque nationalism. ETA’s goals appeal to many outside Basque Spain; the conditional inclusion of immigrants and other ethnic groups is a relatively innovative tool in the nationalist struggle. African movements such as Black Nationalism under Uganda’s Idi Amin were fascist in nature. ETA supported immigrants so long as they adopted Euskara as a first language, a historically opposite action to the Spanish Inquisition that made Catholicism the binding religion of the â€Å"Spanish people† in the late 15th century. Like the IRA and Sinn Fein, ETA and its political affiliates struggle within the system, resorting to violence sporadically and at times inopportunely. Though they stop short of denouncing ETA publicly, Basque nationalist politicians are perceived as more representative of the movement than ETA, allowing the common Spaniard the luxury of sympathizing with the Basque movement while simultaneously denouncing ETA. The Basque Diaspora in France and Spain, though morally unified, has not merged ideologically as French Basque populations are wary of ETA violence. Identifying themselves more with France than with a Basque nation, the French Basque populations serve as a constant counter to Basque contentions of secession. Their obstinate rejection of violence further discredits ETA worldwide. In addition, the Spanish-speaking ETA’s foot soldiers only lend a more Spanish identity to the Basques, lending doubt to the authenticity of ETA’s ethnic and linguistic claims. Spanish support of ETA and the Basque nationalist cause happened only when ETA called for a cease-fire during the first years of the Aznar administration. When Aznar agreed to discuss Basque terms and the future existence of a Basque state, Spaniards from all parts of the country threatened secession unless their demands were also met; the wealthy Basque state poised a special threat to Spanish cohesion. However, ETA also provided Spain with a common enemy; Galicians, Catalans, and Castilians have little in common, outside their shared trepidation and revulsion of militancy. The ETA needs Spain to a degree; without Spanish repression, the ETA would be just another extremist group. Among Basques themselves, the â€Å"standing of ETA† is difficult to measure (Shafir 1995, p. 201). Recent demonstrations against ETA violence have recurred since the December 1999 end of ETA’s ceasefire. However, many â€Å"demonstrations in support of ETA† have also taken place; the rift between those advocating violence and those condoning it continues to grow today. Whether regarded as villains or heroes, most Spaniards and people abroad will agree that ETA exists for a purpose, willing to sacrifice itself for a belief, â€Å"unlike the GAL† and Spanish guerilla groups of the past (Mansvelt 2005, p. 68). The future of ETA and the Basque nationalist movement, however, lies with extremist grou ps both against and for secession.   BIBLIOGRAPHY Clark, Robert P. (1979) The Basques, the Franco Years and Beyond. Reno, Nevada U of  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Nevada P. Kasmir, Sharryn. (1996) The Myth of Mondragaon: Cooperatives, Politics, and Working-  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   class Life in a Basque Town. Albany, State U of New York P. Mansvelt-Beck, J. (2005) Territory and Terror: Conflicting Nationalisms in the Basque   Country. London, Taylor and Francis Routledge. Shafir, Gershon. (1995) Immigrants and Nationalists: Ethnic Conflict and  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Accommodationin Catalonia, the Basque Country, Latvia and Estonia. Albany,  Ã‚  Ã‚   State U of New York P. West, Geoffrey. (1998) Basque Region. London, World Bibliographical Series.

L’Oreal Case Study Essay

This report looks at how did L’Oreal, a multinational corporation, managed its already portfolio as well as its newly acquired local brand when entering on a new market: China. L’Oreal, a french company founded in 1907, decided at the end of 2003 to acquire two local chinese brands in order to enter the national market: Mininurse and Yu-sai. While this merging seems to be a  «win-win » deal, we will look at several issues L’Oreal was confronted with: how did the brand managed its newly acquired brand, as well as what were the opportunities of growth for the corporation. Recommendations will also be given on how would we have manage L’Oreal’s already existing very diversified portfolio in this new market. 2.Background to the Company Founded in 1907, L’Oreal is now managing a very diversified portfolio including cosmetics, skin and hair care products as well as high end fashion brands such as Ralph Lauren. This diversified portfolio reflects the brand’s strategy to be as important as possible on the market and occupy every segment, in order to avoid competition as much as possible, reinforce their reputation world widely and convey through their different brands’ images several cultures. For instance, Ralph Lauren will convey a very american  «preppy » sense of fashion, while Lancà ´me will convey a very  «glamorous parisian » image of cosmetics. Research&Development is a major investment for the company, as it enables the company to launch innovative product on different markets, as well as protecting its product from copying thought its patents. Furthermore, innovation aimed at high end product is diffused to consumer products, which enable the brand to lower the total cost of R&D. The brand has organised its portfolio using a pyramid, classifying ever of its brands at one stage depending on the targeted market. 3.Development To develop on the Chinese Market, L’Oreal acquired two local brands. China is potentially the largest market in the world, with increasing life standards, a growing interest for fashion and a new group of people forming a middle class willing to pay for cosmetic products. Chinese market can be divided into three main consumers groups, depending on criteria such as their location, their interest in cosmetics, their willingness to pay for foreign products†¦(see exhibit 1). This growing interest for fashion among China’s inhabitants, the very large number of potential customers as well as the increasing disposable income among chinese people constitute opportunities for l’Oreal to expend on the local market. GroupLocationCharacteristics High-Income Earners.†¨Aged young to middle-aged.Large/medium sized cities all around China.Willing to pay for high end luxury products imported from France, United States, Japan†¦. Medium income earners.†¨Middle aged to older women.Large/medium sized cities all around China.Preference for well established domestic brands. Migrant women labourers.†¨Mainly aged 18-30Large/medium sized cities all around China.Do have disposable incomes. Poor knowledge of cosmetics, their purchases are price-driven. Very large and yet untapped customer base. 4.Discussion How would you see L’Oreal manage the chinese brand without their chinese founders? This question leads to a key point of this case. Why did L’Oreal acquire those two brands?†¨The main argument people could answer is that L’Oreal wanted, according to their global strategy, to occupy the market as much as possible. However, could L’Oreal be really bothered by those two competitors?†¨Indeed, at one point, the Case states that the total revenues of domestic brands were less important than L’Oreal on his own. L’Oreal may have wanted this merging in order to use the already existing facilities of both brands for it’s own products. For instance Mininurse, with its extensive distribution channel made of 280 000 corners and points of sale all across China, represents a already established and widely spread distribution channel for L’Oreal to launch any of their products. Furthermore, the knowledge Yu-sai developed regarding Chinese’s use of cosmetic would help the brand to adapt each of its product to the chinese market, which is very different from the western market. Both brands have very high consumers recognition, with for instance Mininurse having a 90% recognition rate among chinese customers, this recognition rate being even higher among under twenty customers. This could help L’Oreal to gain customer recognition for their own brands quite easily. We can see this merging is not only about just acquiring new brands to saturate the market, but it is about using two well established brands to launch the company’s products, avoiding constraints such as establishing a distribution channel, use of marketing to increase brand recognition†¦. Therefore, what I think L’Oreal will do, is use Mininurse to launch their mass market product: Garnier using Mininurse’s high brand recognition and massive distribution network. The brand will use their knowledge and technology to improve Mininurse’s products at a low cost. Progressively, L’Oreal will probably change Mininurse into Garnier.†¨This would enable L’Oreal to use Mininurse’s high brand recognition and target consumers would are more likely to pay for local brands, such as the untapped  «labourer migrant women market ». (see exhibit 1 for an overview of the chinese market). How would you manage L’Oreal’s Portfolio in China with the newly acquired brands? I think using Mininurse’s distribution channel for it’s own products is a really good idea as it enables L’Orà ©al to skip a very long step companies usually to go through when entering a new market.†¨However, following L’Orà ©al’s global branding strategy, L’Orà ©al has got no interest in keeping Mininurse as the products are similar to Garnier’s products. In that way, I would indeed progressively substitute Mininurse with Garnier. Regarding Yue-sai, I think L’Orà ©al should keep it going regarding the good financial results of the brands during the past few years (11% of the country’s total market share) as well as the very particular brand’s identity. L’Orà ©al can use the knowledge Yue-sai Kan has been generating for the past twenty years as well as the research facility opened in Pudon and apply the knowledge to it’s products on the chinese market. I do think L’Oreal should reconsider their decision to exclude Yue-sai Kan from the company. L’Oreal could use her as a marketing figure, as she seems to be very important in the chinese cosmetic market regarding the fact that she is the person that popularised cosmetics thought her different books, TV shows†¦. As stated in the Case, Yue-Sai’s product were created only for chinese woman. Regarding the high number of chinese people all around the world, L’Oreal could start exporting this local brand using the brand’s very local chinese identity. This could reflect L’Oreal strategy to convey different cultures through its diversified portfolio. L’Orà ©al needs to keep in mind that Chinese market is very different from the Western’s market. The market is different by the consumer’s needs, with for instance chinese women using as much as 18 cosmetics products daily, as well as by the consumers products, with for instance beauty criteria being totally different than in western countries. How would you see L’Orà ©al continue to grow in China? I think L’Orà ©al in China should mainly focus on the domestic market, as it is the market with the more potential customers. A quick look at exhibit 1 shows us that a large part of the chinese market is yet untapped. This market, made of young labourers migrating to big cities, has got disposable income but is mainly price-driven and prefer local brands. L’Orà ©al could easily use Mininurse to target this market by offering them the local aspect of the brand, and as said previously progressively substitute Mininurse to Garnier to this market. Using Mininurse to launch Garnier would enable L’Orà ©al to use Mininurse’s high brand recognition among young people ( which is one of the characteristics of this market ), with a brand recognition rate of over 96%, and then take new market shares.

What Help, Professional Writing Is - and What it Is Not

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Into The Wild By Jon Krakauer - 1837 Words

In April 1992, a twenty-four-year-old man walked into the Alaskan wilderness alone, only for his decomposed body to be found in August of that same year. His name was Christopher Johnson McCandless. Some people thought he was crazy but others who looked deeper into his past, such as Jon Krakauer and I, found that there were elements of emotional trauma and adolescent defiance that led to his sense of narcissism and avoidance behavior. Through a better understanding of Chris’s family dynamic, we can start to understand Chris’s behavior, and perhaps our own. In the novel, Into the Wild by Jon Krakauer, we see the authoritarian parent personified in Walt McCandless and the long term effects that such a parenting style has on his son, Christopher Johnson McCandless. Parents play the largest role in the overall development of children. During the early 1960’s, psychologist Diana Baumrind conducted experiments that were designed to identify and understand the different types of parenting. As a result of these studies, Baumrind concluded that there are four main styles of parenting, one of them being the authoritarian parenting style. In the studies, Baumrind claims that an authoritarian parent is defined as a parent who, â€Å"attempts to shape, control, and evaluate the behavior and attitudes of their children in accordance with a set standard of conduct, usually an absolute standard, theologically motivated or formulated by a higher secular authority† (Baumrind 127). AuthoritarianShow MoreRelatedInto the Wild by Jon Krakauer563 Words   |  2 PagesJon Krakauer presents Into The Wild a tragic tale of a young ambitious man who is motivated to go into the wilderness and discover his true identity.Jon krakauer conveys many messages t o his readers through Chris McCandless, and his messages often offer a warning to society.we will furture idenitfy how the author delievers the warning to society and what effect it can have upon society today.Three of the very important messages he empatizes on are the societies influence on people,the essence ofRead MoreThe Wild By Jon Krakauer1096 Words   |  5 PagesAllyssa Mikes July 2012 Into the Wild Mr. Fertmann Throughout the non-fictional novel Into the Wild, the author Jon Krakauer catches the reader’s interest early on in the book. Krakauer takes us on a journey, telling the story of young Chris McCandless’ adventures after abandoning everything he owned. Krakauer fully emerged himself into the study of McCandless’ life’s adventures and soon developed a deep understanding of who he was and how he impacted to world. Krakauer connected with McCandless in anRead MoreInto The Wild By Jon Krakauer946 Words   |  4 Pagescompelling novel â€Å"Into The Wild† by Jon Krakauer the character and intelligence of the youth in men is questioned. Through the pieced together 200 page novel we are introduced to Christopher Johnson McCandless also known as â€Å"Alex Supertramp†. A ripe 24 years of age he chose to question our reality and his meaning of life that is given to us by hitchhiking across America to the Alaskan wilderness, where after four months in the last frontier he is found dead. Krakauer throughout the novel shows thatRead MoreInto The Wild By Jon Krakauer1330 Words   |  6 Pagesshared.† - Jon Krakauer Into the wild. Jon Krakauer, the author of Into the Wild told the story of Chris McCandless. Chris escaped reality and went to go live off the land in Alaska, hoping to live a simpler life. In the novel, Into the Wild by Jon Krakauer, Chris McCandless shared a similar philosophy with Jack London, as they both have a strong passion for Alaska, they both appreciated they beauty of nature, and both wanted to be reborn. In the novel, Into the Wild by Jon Krakauer, Chris McCandlessRead MoreInto The Wild By Jon Krakauer1349 Words   |  6 PagesSummary Into the Wild by Jon Krakauer is a true story about Chris McCandless who is found dead in the Alaskan wild during September 1992. After discovering that his father had a secret secondary family when Chris was young, Chris pushes away his friends and family and eventually isolates himself. He obtains $25,000 from his parents by lying about attending law school and drives away from home, deserting his real name. He later leaves his car in Georgia after an engine breakdown due to rain damageRead MoreThe Wild By Jon Krakauer1522 Words   |  7 Pagesvictories.† (Richard M. Nixon). In his investigative biography, Into the Wild, Jon Krakauer, expresses that even though young people can be ignorant and take treacherous risks, these can be used as knowledge enhancers and can be life changers. Krakauer gives us insight by giving examples of what risk really are, how people take them, and how it actually affects those people. Throughout the whole book there are instances where krakauer uses real life examples of things that have happened where people haveRead MoreInto The Wild By Jon Krakauer Essay1237 Words   |  5 Pages Jon Krakauer s novel â€Å"Into the wild†, Is a story about a young man named Christopher McCandless or â€Å"Alex Supertramp† who went on a self discovering odyssey in which he had traveled around the U.S. The story surrounds Chris and his travels and what he had done at the time, leading to his death in August 1992. Thus the story takes a direction in the viewpoints of the people Alex has come across through in his travels. It speaks about what he had done at the time of his journey before he hadRead MoreInto The Wild By Jon Krakauer1013 Words   |  5 Pages Into the Wild, by Jon Krakauer, narrates the life of adventurer and free spirit Christopher McCandless, who died August 1992 in the Alaskan wilderness; however, his journey still remains relevant in today’s pop culture due to the unresolved controversy of whether he is a saintly role model or hubristic fool. Krakauer openly states that he â€Å"won’t claim to be an impartial biographer† (Author’s Note) due to the parallels he struck with McCandless, and provides a more idealistic approach to the biographyRead MoreInto the Wild by Jon Krakauer1516 Words   |  7 PagesRosselini, John Waterman and Carl McCunn. They all went to Alaska, just like Chris and died. After that Chris continued to canoe and got caught by the US officers when he was trying to get back into the US from Mexico. So he spent a night in jail. Krakauer then compared Chris to Everett Reuss. They both changed their names and they both disappeared. Chris applied for an ID as Alex Supertramp and found a job in Los Angeles. New York Times published about Alex’s death. Jim Gallien and Wayne WesterbergRead MoreInto the Wild: by Jon Krakauer1186 Words   |  5 Pagessense Krakauers natural liking for McCandless. He was sympathetic to McCandless, based on Krakauers sense of a shared experience in their youth and up until McCandless eventual death and Krakauers perceived near death experience on the Devils Thumb. I believe the author’s main point and perspective was formed from his own experience and relationship with his father. While the situations were basically reversed with Chris not approving of his father and Lewis Krakauer disappointed in Jon for not